Sun Yi - AAF Podcast
Episode 47

Building Communities + Bonus Coaching On Brand Storytelling

May 26, 2023


About The Episode

In this coaching session, I help Stephanie define what her brand is using her “story”. It’s a great example of how to build a brand and product that is 100% authentically YOU!

Chapters:

0:00 – Intro.

00:51 – What does Stephanie do?

03:45 – Expectations for engagement.

05:30 – How Stephanie started her community.

10:19 – Understanding why people do or do not engage.

13:20 – How does Stephanie´s community work?

16:29 – What problem are Stephanie solving?

22:35 – Are Stephanie solving the right problem?

32:21 – The reason why Stephanie wants to help people monetize their expertise?

35:05 – Why should people choose Stephanie?

40:47 – Stephanie´s story.

54:05 – What´s Stephanie superpower?

56:20 – Stephanie´s challenge.

01:01:37 – Conversation about the right next step Stephanie should take.

01:54:59 – Outro.

Follow me:

Website: http://sunyi.co/

Instagram: https://instagram.com/sun.yi

TikTok https://tiktok.com/@_sun.yi

Twitter https://twitter.com/_sun_yi

LinkedIn https://www.linkedin.com/in/sunyi-nightowls/

Today’s Guest: Stephanie Lau

Twitter: https://twitter.com/thestephanielau

Website: https://supergroup.webflow.io/

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