About The Episode
Watch Episode 128 Trailer: https://www.instagram.com/p/DEnFteKxraH/
Download “The Guide To Going Viral” for FREE!
Go to: https://hookpoint.com/aaf
In this episode, Brendan Kane shares his wisdom on creating viral content. I asked him specific questions for entrepreneurs, coaches, and freelancers who creates content on the side for their business. There’s a lot of good actionable tips here. Enjoy!
I first heard about Brendan from his first book One Million Followers, where he shares everything he learned from growing 1 million followers in 30 days. Brendan and his team at Hook Point has spent 10,000 hours studying viral content and they help entrepreneurs and creators go viral consistently.
Chapters:
00:00 – The Art of Crafting Hooks
02:56 – Understanding the Generalist Principle
05:52 – Navigating Client Pushback
08:29 – The Importance of Storytelling Formats
11:30 – Researching Content Effectively
14:48 – Quality vs. Quantity in Content Creation
17:29 – Mindset and Success in Social Media
20:48 – Finding Your Unique Format
22:54 – Overcoming Perceived Boring Content
29:51 – The Power of Reaction Formats
31:42 – Understanding Virality and Audience Engagement
33:53 – The Myth of One-Time Virality
35:11 – Maximizing Podcast Clips for Virality
38:03 – Creating High Stakes in Content
44:13 – Evolution of Social Media Strategies
48:38 – Platform-Specific Content Strategies
52:23 – Debunking Common Myths in Content Creation
Follow Brendan:
Homepage: https://brendanjkane.com/
Hook Point: https://hookpoint.com/
Free Book Download: https://hookpoint.com/aaf
Instagram: https://www.instagram.com/brendankane
LinkedIn: https://www.linkedin.com/in/brendanjkane/
Facebook: https://www.facebook.com/BrendanJamesKane/
YouTube: https://www.youtube.com/c/brendankane
Follow me:
Homepage: https://sunyi.co
Night Owl Nation: https://sunyi.co/night-owl-nation/
Instagram: https://instagram.com/sun.yi
YouTube: https://www.youtube.com/c/SunYiCo
TikTok: https://tiktok.com/@_sun.yi
Twitter: https://twitter.com/_sun_yi
LinkedIn: https://linkedin.com/in/sunyi-nightowls/
Facebook: https://facebook.com/sun.yi.nightowls
Threads: https://threads.net/@sun.yi
Storytelling Course: https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi
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