You'll learn how to:

Tell stories that make people say "I never thought of it that way."

Night Owl Nation In A Nutshell: Watch Video

What Is Night Owl Nation?

Night Owl Nation is a community for creators and entrepreneurs who want to become badass storytellers.

You can't become a great storyteller just by learning how to write. You also have to practice critical thinking. Through this practice, we get to learn more about ourselves and communicate our ideas to the world.

Our mission is to make online learning truly scalable and affordable for all creators around the world. We do this through peer-to-peer learning.

How It Works

You don't "learn" critical thinking. You practice it.

Trying to learn storytelling through an online course is like trying to learn to ride a bike by reading a book. Our program is designed, not only to learn, but also to put what we learn into practice.

We do this by making carousels.

Why carousels?

It's not about posting it on Instagram or getting followers. It's about the practice of making them.

It only takes ONE slide for people say "I never thought of it that way." This is the turning point of the story. But you have to setup the story properly in the previous slides. To do that, your writing has to hook the audience enough for them to swipe.

Making carousels forces you to practice being clear, impactful, but also how to hold people's attention through your writing.

The truth is, if you can't change your audience's mind in a 10-slide carousel, you won't change their mind no matter how many pages you write.

In the past 3 years, I learned so much about storytelling, critical thinking, copywriting, and design through making carousels using the "Myth/Truth Sandwich". And I want to show you how, so you can get the same benefits.

"Sun gave me a structure I can apply to my stories, life, and business. I can practice storytelling without judgment."

Nicolly B.

Content Strategist

Brazil

"I believed I never had something extraordinary to talk about. I was proven wrong with all the sessions.”

Mandeep K.

Entrepreneur - Clothing & Lifestyle

India

"You're finding yourself in the stories that you're becoming vulnerable enough to share"

A.B.

Independent Filmmaker

United States

"I'm able to be more authentic in my business. It helped my business and also with my own healing."

Sze C.

Holistic Art Psychotherapist

Poland

"Hands down it was one of the best decisions that I have made. You really uncover a lot about yourself that you didn't know."

Linda T.

Architecture and Environmental Design

United Kingdom

"It's been great to be in a Small Group with a leader who actually give feedback and is interactive with us."

Sheena H.

Award-winning Writer, Filmmaker, Creative Entrepreneur, Professor

United States

"I've gotten so much out of it. Learning a whole new way of expressing myself."

Mitzi C.

Educator, Executive Producer & Host

United States

"It's an incredible group of people who share values and connect across the world on a human level. "

Amal L.

Musician, Doctor, Podcast Host

United Kingdom

What's Included

We have many resources available in the community to help you learn and practice storytelling. All members will have access to:

Sunday Service

Every week on Sunday, you can attend a live session where I teach a lesson on a new topic that will help you in storytelling or marketing in general. Click here to view some example topics.

There are 2 sessions to accommodate different timezones. (replays available):

Every Sunday at 12:00pm ET

Every Sunday at 9:00pm ET

Small Group Meetings

Small Groups are the heart of Night Owl Nation. This is where you can share the story you're working on and get feedback from other members as well as a Small Group Leader.

There are over 20 small group meetings every week at different day/time of the week so you can attend the one that fits your availability. You're welcome to attend as many Small Group meetings as you want.

Workshop (Live Q&A)

If you have any question for me or you're stuck in your writing and need feedback, you can come to Wednesday Workshop where I do a live Q&A session for the community.

Every Wednesday at 10:00am ET

Masterclass Replays

All sessions in Night Owl Nation is recorded. You'll have access to all of the replays including masterclasses on design, copywriting, podcasting, and much more..

My "Close Friends" List

You will be added to my "Close Friends" list on Instagram, where I share behind the scenes of what I'm working on.

Here's a sneak peek:

Behind The Scene

Tips & Advices

Tutorials

Writing Sessions

It's easy for us to push off writing because life gets in the way. As a creator, it's important to put aside a certain number of hours each week to just write. The community holds you accountable through our writing sessions, where members come together and just write.

Community 🦉

Our community is our secret weapon. Even though we come from different culture and speak different languages, there’s a thread that connects us all. This is a community of authentic creators who doesn’t want to follow trends.

We have Small Group Leaders, On-boarding Team, volunteers, as well as members who actually give a fuck and are here to support you in your journey.

Guest Post Opportunities

I'll be selecting some of the best carousels written by our members as a guest post on my Instagram account.

You'll have opportunity to reach tens of thousands of people with your content through guest posts.

"The community is really valuable because interacting with different people helps you see what's relatable and the universal truths."

Bianca A.

Accent Coach

Mexico

"It just feels like family. I look forward to meeting with my Small Group and being able to build on my story."

Charlee A.

Organizer + Decluttering Coach

United States

"All the different exercises got me to really know me, be aware of myself, think more, and explain what I do differently."

Rosalinda M.

Advertising Consultant

United States

"It holds you more accountable and the community makes it stick. Trying to give feedback, you just learn more. Trying to give, you just get back more."

Edwin C.

Creative Video Creator

Canada

Lessons (Sunday Service)

Every Sunday I go on a live Zoom session to teach a lesson on a new topic that'll help you with storytelling as well as copywriting, design, and marketing in general. Here are some examples of topics covered:

Storytelling Lessons

Finding Story Ideas

Character Flaws

Finding The Lesson

Myth, Truth, Real Truth

Killing Your Darlings

Anchoring & Realigning

Reflecting

Finding Rhythm

Climax or Turning Point

Finding Analogies

Choosing The Right Words

Rephrasing

Misdirection

Other Lessons

How To Use Photoshop

How To Use Figma

Crash Course on Typography

Crash Course on Design

Visual Storytelling

Designing Carousels

Sales Page Copywriting

Brand Story Copywriting

How To Collect More Emails

Product Launches

Sales For People Who Hate Sales

Designing Sales Pages

Website Planning

"Starting a podcast was something I wanted to do for a really long time. I was able to turn that desire into a reality."

Rée H.

Visual Storyteller, Producer, Filmmaker, Photographer, Educator

South Korea

"I have found community in small groups and in my writing. I have found a space to challenge myself and grow professionally and personally."

La-Gaye S.

Aspiring Wordsmith

Florida

"It really exceeded my expectations. The feedback is often part coaching session and part technical in terms of how we can tell the story better."

Joyce L.

Women’s Trauma & Empowerment Coach

Australia

"It felt like a second family. It felt like a really safe space to come and just put all the worries I have that week out there and really work on myself."

Mariam El D.

Brand Identity Designer

Egypt

FAQ



Who is it for?

Although most of our members are entrepreneurs and content creators, storytelling is a skill that can help anyone become better at their job. There’s no point being great at what you do if no one knows why.

We have members in all different areas of expertise:

Freelancers / Coaches / Consultants / Agents / Teachers / Speakers / Authors / Designers / Lawyers / Doctors / Musician / Artists / Veterinarian / Magician / Writers / Copywriters / Social Media Managers / Strategists / Developers / Publicists / Translators / Accountant / Photographers / Producers / Content Creators / Entrepreneurs / Chef / Podcasters / Bloggers / Engineers / Digital Marketers / SEO Specialists / Realtors / Comedians / Youtubers  / Recipe Developers / Songwriters / Journalists / Data Scientists / Art Advisors /

Our members are all around the world including:

US / Canada / Mexico / Singapore / Philippines / Serbia / Venezuela / Brazil / New Zealand / Indonesia / Dominican Republic / France / Germany / Turkey / Spain / Italy / Malaysia / Chile / Israel / UAE / Pakistan / Saudi / Sweden / Arabia / Eqypt / Croatia / Bosnia and Herzegovina / Greece / Estonia / Qatar / Thailand / Japan / Lithuania / Hong Kong / Norway / Ukraine / India / Nigeria / UK / Australia / South Africa / Colombia / Costa Rica / Poland / Nepal / Belgium / Ghana / Aruba / Ecuador / Romania / Austria /  Venezuela / Angola / Uganda / South Korea / Argentina /

and more—that’s spanning across over 50 countries!

No matter where you’re from or what you do, storytelling can elevate your career. We can’t wait to see you in the Night Owl Nation community!

Who is it NOT for?

Night Owl Nation ONLY works if you actually attend meetings and practice your storytelling.

I’ll be completely honest… If you’re not willing to spend  2 to 4 hours a week, to do the work, you’re just wasting your money. Don’t bother joining.

But if you’re ready to invest in your growth and creativity, and you’re excited to engage with a community committed to mutual success, we’d love to have you with us.

How long will it take?

After 3 months of being active in the community, you’ll start to notice the progress you’re making in your storytelling and communication. However, it’s like a gym membership. The longer you practice, the better you’ll get.

To get the most out of your membership, you should expect to spend about 2 to 4 hours each week.

The journey is rewarding, and we can’t wait to see your growth in the community!

What's your refund/cancellation policy?

You can cancel your subscription at any time, but please note that we do not offer refunds. To avoid being charged for the next billing cycle, be sure to cancel well in advance, as the subscription renews automatically recurring. Updating or removing your payment method does not cancel your membership, and the back system will continue to attempt collecting any failed and outstanding payments and enrolled you into the current membership unless you cancel it 100% completely. To cancel, simply navigate to your NON dashboard, go to Account Settings > Billing > Subscriptions.

Night Owl Nation is one of the most valuable memberships available online for under LESS $1 per day!!! at the moment. You won’t want to miss out! please note: pricing subject to change at any time.

If you have any questions or need assistance, feel free to reach out to my team!

Will it help grow my Instagram?

I grew my Instagram to 50k followers in 6 months. So I wanted to teach people how to do the same.

It didn’t work for them because their content sucks. So I started to teach how to make good content.

Very quickly, I discovered that the reason why most people can’t make good content isn’t because they don’t have good stories. There are hundreds of stories, analogies, and lessons in their lives, but they just can’t seem to connect the dots in between them.

Practicing storytelling helps you see those dots not only in your past, but in every day of your life. It’s like re-watching that movie from your childhood as an adult and seeing all the dots you didn’t see before.

Once you connect those dots, that’s what makes good content.

Curious to learn more? Join us, and you’ll see what I mean!

How’s it different from an online course?

Online courses can teach you skills like Photoshop and Final Cut Pro, but it CANNOT teach you how to be a “great designer” or a “great video editor”. You become great through practice.

Night Owl Nation is NOT JUST an online course. We’re a peer-to-peer learning community. Our goal is to practice storytelling and share feedback to learn as a group.

Each week, through practicing, we become better storytellers, content creators, teachers, or speakers.

Curious to see what makes us unique? Join us and experience the difference for yourself!

Can I do it on my own?

Yes. If you want to practice storytelling on your own, I would recommend starting a weekly blog or email newsletter where you commit to writing a story every week.

Night Owl Nation just takes that to the next level. By sharing stories in small groups, it inspires new stories to tell. You also get feedback and accountability.

And most importantly, it’s way more fun when you’re part of a global community of like-minded entrepreneurs and creators!

What happens after I join?

Watching all of the other programs out there, I noticed the biggest problem is momentum. Most people are overwhelmed with the information or busy with their lives so they push it off til tomorrow, which turns to next week, then next month…

This is exactly why we have an on-boarding team who will hold your hand and take you through how the community works and how you can get the most out of it.

We’re so excited to welcome you and support you as you embark on this journey!

So, what are you waiting for? Click “Join Night Owl Nation now—we can’t wait to see you inside! 😉

Sun Yi

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