About The Episode
Watch Trailer Episode 113: https://www.youtube.com/watch?v=1LBWrEIjUOM
Watch Full Episode 113: https://youtu.be/z7vLWxkIcFY
Chapters
00:00 Introduction: Creating Content for Someone Else
01:21 Getting to Know the Client and Developing a Strategy
03:13 Repurposing Content and Adding Authenticity
07:23 Measuring Success and Setting Expectations
10:12 Minimum Engagement and Starting an Agency
24:50 Pricing for Social Media Management with Strategy
28:10 Building Momentum and Capitalizing on Viral Posts
32:29 The Power of Reposting and Repurposing Content
39:36 The Importance of a Strong Personal Brand and Consistency
51:49 Building an Email List for Effective Monetization
Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, hear their stories, and how these stories shaped the person.
So excited to share in Episode 113 of the AAF podcast: Insider Tips From A Social Media Agency Owner w/ Milou Pietersz. Don’t miss this inspiring conversation about entrepreneurship and storytelling.
The content creator and founder of a multi-six-figure social media agency, Milou Pietersz, went from being ghosted by every agency she applied to, now having built a team of her own. Her agency, Simply Multimedia, provides and executes innovative marketing strategies while she “coaches the competition,” sharing best social media practices with her 60,000 Instagram followers.
Comment, tag, and share with someone who would love this. Enjoy!
Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.
Follow me: @SunYiCo
Website https://sunyi.co
Night Owl Nation https://sunyi.co/night-owl-nation/
Instagram https://instagram.com/sun.yi
TikTok https://tiktok.com/@_sun.yi
Twitter https://twitter.com/_sun_yi
LinkedIn https://linkedin.com/in/sunyi-nightowls/
Facebook https://facebook.com/sun.yi.nightowls
Threads https://threads.net/@sun.yi
Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi
Follow: Milou Pietersz
Instagram https://www.Instagram.com/miloupietersz
LinkedIn https://www.linkedin.com/in/miloupietersz/
YouTube https://www.youtube.com/@UCSs1vWPc1-EBVBkuSbMSCvA
Threads https://www.threads.net/@miloupietersz
Website https://www.simply-multimedia.com
***
💜 Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267
🟢 Leave a rating on Spotify
❤️ Leave a rating on Google Podcasts
https://music.youtube.com/playlist?list=PLtAz8r-ZIxhmSNxNi_5Ux4AJYyChFHyF5&si=UfVKtV5m-PauA7D9
***
summary Creating content for someone else requires studying and understanding the client’s goals and brand. The process involves getting to know the client, developing a strategy, and repurposing their long-form content. The content is planned and scheduled in advance, with the aim of driving engagement and achieving the client’s objectives. The growth of an account depends on the client’s goals, and success is measured by various metrics such as leads, sales, or audience growth. Pricing for social media management with strategy starts at a minimum of $1500-$2000 per month, depending on the level of service provided. In this conversation, Sun and Milou Peters discuss various strategies and mistakes related to social media management and marketing. They emphasize the importance of building momentum and capitalizing on viral posts, as well as the value of reposting and repurposing content. They also discuss the common mistakes made by social media managers, clients, and content creators. One key takeaway is the significance of having a strong personal brand and being consistent in posting and engaging with the audience. Additionally, they highlight the importance of building an email list for effective monetization.
keywords
content creation, social media marketing, personal brand, strategy, client goals, long-form content, engagement, growth, pricing, social media management, social media marketing, viral posts, reposting, repurposing, personal brand, consistency, engagement, email list, monetization
takeaways
- Creating content for someone else involves studying and understanding the client’s goals and brand.
- The process includes developing a strategy, repurposing long-form content, and planning and scheduling content in advance.
- Success is measured by various metrics such as leads, sales, or audience growth.
- Pricing for social media management with strategy starts at a minimum of $1500-$2000 per month. Building momentum and capitalizing on viral posts can lead to long-lasting success on social media.
- Reposting and repurposing content can help reach a larger audience and potentially achieve better results.
- Having a strong personal brand and being consistent in posting and engaging with the audience are crucial for social media success.
- Building an email list is essential for effective monetization and converting followers into customers.