Enter your name and email to get'em:
Here’s a shitload of techniques to improve your storytelling and writing. But no amount of fancy writing can fix a shitty story. Unless you can come up with good stories, you’re just gonna sound like a politician who avoids questions by blurting out a bunch of “word salad” without really answering the questions.
Here are 9 things you should have on your sales copy to increase conversion: Emotional pain, Common myth, Vulnerable story, A-ha moment, Problem, Solution, Why me?, Call to courage, Call to action
Marketing is manipulation. The stuff I’m gonna share over the next 2 weeks is powerful stuff. But with great power comes great responsibility. Please be a responsible marketer and don’t manipulate people into buying shitty products.
Good content gives people the answers. Great content gets them ask questions. It makes them say “I never thought of it that way”
To make great content, do NOT give advice in your content. Instead, DEBUNK the advice. Here’s how.
A website should be user friendly, right? Wrong! When people find EVERYTHING they want easily, they get what they want… then leave. You have to GUIDE them. I’ll show you how to make your website user + sales friendly.
Tired of your story sounding cliché? Be “similar” AND “different” at the same time. Make people say: “Your story reminds me of the time when I…” (similar) and “I thought I was the ONLY one!” (different).
In the past year, I made no new content and still got over 75k followers on IG & TikTok… JUST by re-posting OLD content. ONE SINGLE post actually got me over 10k followers. I’ll explain the detail on how I did it.